#141 Ryan Holiday's Secret Weapon - Billy Oppenheimer on growing in Philadelphia, almost going to law school, role models, working with Ryan Holiday, his research process, the notecard system, skiing, and the downsides to fame

• 0:00 – Intro
• 0:44 – Introduction
• 1:29 – The scripts Billy grew up with
• 3:20 – Billy’s dad and growing up in Philadelphia
• 5:05 – Not going to law school
• 7:51 – Looking for life models
• 11:33 – Billy’s uncle’s book recommendation
• 14:41 – Reaching out to Ryan Holiday
• 19:00 – Billy’s research process
• 20:53 – The notecard system
• 22:45 – Learning from feedback
• 26:41 – Finding his own voice
• 30:14 – Billy’s influences
• 32:24 – Australia
• 35:43 – How skiing became less important
• 38:10 – The info drug addicts
• 42:43 – Animal courtship
• 45:01 – “It’s on me, boys”
• 46:02 – What types of people does Ryan Holiday hire?
• 47:22 – Building new media teams
• 48:29 – What surprised Billy about Ryan?
• 50:06 – How everything stems from Ryan
• 51:31 – YouTube as a means to get people to the newsletter
• 52:48 – Billy’s future plans
• 55:01 – Learning from past models
• 1:00:55 – Implanting a thought in your head
• 1:02:45 – Ambition
• 1:06:43 – Marketing Paul’s book
• 1:07:33 – Downsides to Fame
• 1:08:32 – Where can we find Billy?

Billy used to be an avid skier, working odd jobs and traveling between the northern and southern hemispheres trying to catch the best skiing. In 2018 he e-mailed Ryan Holiday and pitched him on doing some work for him for free. In a couple of months, he was hired as Ryan’s research assistant.  Billy is one of the most curious people I know and we dive into his journey.

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Links:

• Twitter: @bpoppenheimer

• Website: billyoppenheimer.com

• Billy’s Newsletter