Podcast Purpose Creator Economy

Sky King on Growing up in Hawaii, Quitting to Work At a Smoothie Bar & Building The Future of Podcasts (The Pathless Path Podcast)

· 2 min read

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This episode is with Sky King, the founder of Modern Stoa, a podcast advertising company for podcasters. His path is fascinating - he grew up in Hawaii, rarely wore shoes, was heavily influenced by Asian culture, had a father who was retired, and somehow ended up in a massive corporation right after college.  In 2016. he became fascinated by how the media was shaping the 2016 US election and decided it was time to act.  From a cold email to Ryan Holiday to helping build Aubrey Marcus’ podcast, Sky was on his way.  His long-term vision is to build an alternative to traditional advertising in audio.

We talk about this and a lot more including:

  • Why he quit a good job to work at a smoothie bar
  • How a cold email to Ryan Holiday changed his life
  • Working for Aubrey Marcus
  • Buckminster Fuller
  • Growing up in Hawaii
  • Serendipitous events that lend to him moving to Austin
  • The future of Audio

Links Mentions

Listen & Watch

  • 0:00 – An Intentional life
  • 0:31 – Intro to Sky and where his name came from
  • 4:04 – : Sky’s influences growing up
  • 10:41 – Why he went to the corporate world
  • 16:00 – Cold emailing Ryan Holiday & vision for podcasting
  • 18:37 – Sky’s “quake moment”
  • 24:00 – Moving to Austin and working for Aubrey Marcus
  • 29:00 – Sky & Paul on their desire to help people
  • 32:17 – Growing up in Hawaii
  • 35:30 – Going to China at 10 years old
  • 39:10 – Everything anywhere all at once reflections
  • 43:50 – The “true default path”
  • 47:20 – Hiring someone & responsibility
  • 48:19 – Bucky Fuller’s question: “what are you uniquely positioned to do?”
  • 49:15 – Advertising Subsidy & Media incentives
  • 57:00 – Meme farming & future of audio
  • 1:01:45 – Bucky Fuller & specialization

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